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ACI-NA Recognizes Excellence in Airport Marketing, Communications, and Customer Service
SALT LAKE CITY, UT Airports Council International North America (ACI-NA) announced the recipients of the 2016 Excellence in Airport Marketing, Communications, and Customer Service Awards on November 3, 2016, at an award gala during the 2016 Marketing and Communications Conference in Salt Lake City, UT. Memphis International Airport received the 2016 Peggy G. Hereford Award recipient as the airport with the most overall recognition in the contests categories.
Effective marketing, communications, and customer service are essential to the success of an airport, said ACI-NA President and CEO Kevin M. Burke. ACI-NA is pleased to recognize the innovative strategies and tactics that are being deployed by communication, marketing and customer service professionals in the airport industry with these awards.
With more than 320 entries in 19 categories, this years awards recognizes the quality of work, abundance of talent, and creativity within the marketing, communications, and customer service field of the airport industry.
The Peggy G. Hereford award is the contests top accolade, and it is regarded throughout the airport industry as the highest honor an airport can earn for marketing and communications excellence. The award recognizes overall creativity in communicating the airports message, effectiveness in connecting with audiences, and the overall scope of the airports effort in marketing and public relations.
A founding member of the ACI-NA Marketing and Communications Committee, Peggy G. Hereford championed the notion that adventure and spirit of aviation should inspire the ways airports tell their stories to the world. She served as the Public Affairs Director at Los Angeles International Airport, where she was the first woman to head the public relations department for a major U.S. airport, retiring in 1977.
Memphis International Airport, the 2016 Peggy G. Hereford Award recipient, placed in the following five categories:
|Video and Film Production||Winner|
|Social Media Campaigns||Honorable Mention|
|Public Relations Campaigns||Winner|
The complete list of winning entries is available at www.aci-na.org/2016-marcom-contest-winners. Award winners were recognized at the 2016 ACI-NA Marketing and Communications Conference in Salt Lake City, UT.
Airports Council International-North America (ACI-NA) represents local, regional, and state governing bodies that own and operate commercial airports in the United States and Canada. ACI-NA member airports enplane more than 95 percent of the domestic and virtually all the international airline passenger and cargo traffic in North America. Approximately 380 aviation-related businesses are also members of ACI-NA, providing goods and services to airports. Collectively, U.S. airports employ more than 1.3 million people and account for $1.2 trillion in economic activityor seven percent of the total U.S. workforce and eight percent of GDP. Canadian airports support 405,000 jobs and contribute C$35 billion to Canadas GDP. Learn more at www.aci-na.org.