Sacramento Takes 2012 Griesbach Award

Denver— Airports Council International-North America (ACI-NA) recognized Sacramento International Airport as the Richard A. Griesbach Award of Excellence winner in the 2012 Airport Concessions Contest. Zenola Campbell, IAP, Vice President of Concessions, Dallas/Fort Worth International Airport (DFW), was also recognized as ACI-NA’s Concessions “Person of the Year”.

Sacramento’s concessions program provides a mix of local, regional and national market presence, that creates a “sense of place” reflective of Sacramento’s role as a gateway to Northern California. The Terminal B concession program incorporates local elements into the design and concession choices, as well as establishes the right mix of local, regional, and national brands.

“Now in our fifteenth year of holding the Richard A. Griesbach Excellence in Airport Concessions Contest, ACI-NA congratulates Sacramento as this year’s overall award of excellence winner,” said ACI-NA President Greg Principato. “These award-winning entries help promote the innovative spirit within the airport concessions industry as well as showcase the unique products and services that airports are providing throughout North America.” 

Zenola Campbell is responsible for programming one of the largest airport concession programs in North America. Her coordination and leadership have taken the concession program at DFW from $206M in Gross Receipts in 2006, to 267M in 2011, a 30% increase during a challenging business climate. Under Campbell’s leadership, DFW has achieved a top-tier program for the airport industry and she continues to build on that success. Working towards her goal to make DFW “The Healthiest Airport in North America”, she has established requirements for Concessionaires to have healthy food options on their menus, and partnered with the DFW LiveWell initiative for employees developed by the Airport’s Risk Management Department to establish a walking path and yoga studio in Terminal D for customers, also recognized by the American Heart Association.

“We are proud to honor Zenola Campbell as this year’s ACI-NA Concessions ‘Person of the Year’,” said Principato. “Zenola’s tenacity and creative approach to concessions management and customer service at DFW serve as an inspiration to her colleagues.”

The awards were announced during the 2012 ACI-NA Airport Concessions Conference in Denver, at which more than 380 representatives of the North American airport concessions industry are in attendance. The purpose of the ACI-NA Excellence in Airport Concessions Contest is to inspire creativity in the industry and to recognize innovative and outstanding airport concessions.  Under the continuing financial stress that airports experience, these awards help to demonstrate the importance of airport concessions.

This year’s contest received a record-breaking 180 nominations from airports of all sizes throughout the U.S. and Canada. In addition to the Greisbach award, 38 other awards were presented in the following categories: 

Richard A. Griesbach Award of Excellence

  • Sacramento International Airport, Terminal B

Concessions Person of the Year

  • Zenola Campbell, Dallas/Fort Worth International Airport

Best New Food and Beverage (Full-Service Concept)

  • 1st Place: Columbia Restaurant Café, Tampa International Airport (operated byHMSHost)
  • 2nd Place: Cafeteria 15L, Sacramento International Airport (operated by SSP America)
  • 3rd Place: Mill Street Brewery Pub, Toronto Pearson International Airport (operated by SSP America)
  • Honorable Mention: Javi’s, John Wayne Airport (operated by HMSHost)

Best New Food and Beverage (Self-Service Concept)

  • 1st Place: Napa Farms Market, San Francisco International Airport (operated byTastes on the Fly)
  • 2nd Place: Mediterranean Bistro, Newark Liberty International Airport (operated byMidfield Concession Enterprises, Inc.)
  • 3rd Place: Barista, Chicago Midway International Airport (operated byMAC One Midway, LLC)

Innovative Use of Non-Traditional Retail Space

  • HMSHost (Special Recognition)
    • Cigar City Brewing, Tampa International Airport
    • Beaudevin Wine Bar, Chicago O’Hare International Airport
    • Bubbles Wine Bar, Chicago O’Hare International Airport
    • Tortas Frontera By Rick Bayless, Chicago O’Hare International Airport
    • First Flight, Tampa International Airport
    • Wicker Park Seafood & Sushi, Chicago O’hare International Airport

Best “Green” Concessions Practice or Concept

  • 1st Place: Organics Waste Recycling Program, Minneapolis-St. Paul International Airport (operated by Metropolitan Airports Commission, HMSHost and ABM Janitorial)
  • 2nd Place: The O’Hare Urban Garden, Chicago O’Hare International Airport (operated by HMSHost)
  • 3rd Place: Sustainable Food Policy, San Francisco International Airport

Best New Retail Concept

  • 1st Place: Mars M&M’s, John F. Kennedy International Airport (operated by Duty Free Americas)
  • 2nd Place: Michael Kors, John F. Kennedy International Airport (operated by Hudson Group)
  • 3rd Place: Swarovski, Dallas/Fort Worth International Airport (operated byBuckaroo Joint Venture)
  • Honorable Mention: Kennedy Space Center Retail Store, Orlando International Airport (operated byDelaware North Companies)

Best New Consumer Service Concept

  • 1st Place: Paradise 4 Paws, Dallas/Fort Worth International Airport (operated byParadise 4 Paws)
  • 2nd Place: Minute Suites, Hartsfield-Jackson Atlanta International Airport (operated byMinute Suites)
  • 3rd Place: Automatic Apparel, Boston Logan International Airport (operated byRobot Retail, LLC)

Best Innovative Consumer Experience Concept or Practice

  • 1st Place: B4 YOU BOARD Mobile App (operated by HMSHost)
  • 2nd Place: International Shoppes-Virtual Wall Shop, Boston Logan International Airport (operated by International Shoppes)
  • 3rd Place: Comfortable Service Program, San Francisco International Airport
  • Honorable Mention: JetBlue’s “Live from T5” Concert Series, John F. Kennedy International Airport (operated by JetBlue Airways)

Best Food & Beverage Program – Large Airport

  • 1st Place: San Francisco International Airport, Terminal 2
  • 2nd Place: George Bush Intercontinental Airport, Terminal E
  • 3rd Place: Dallas/Fort Worth International Airport, Terminal D

Best Food & Beverage Program – Medium Airport

  • 1st Place: John Wayne Airport
  • 2nd Place: Sacramento International Airport, Terminal B
  • 3rd Place: San Jose International Airport, Terminal B

Best Food & Beverage Program – Small Airport

  • 1st Place: Halifax Stanfield International Airport

Best Convenience Retail Program

  • 1st Place: Edmonton International Airport

Best Specialty Retail Program – Large Airport

  • 1st Place: John F. Kennedy International Airport, Terminal 1
  • 2nd Place: Philadelphia International Airport

Best Specialty Retail Program – Medium Airport

  • 1st Place: Sacramento International Airport, Terminal B
  • 2nd Place: Indianapolis International Airport, Civic Plaza

Best Specialty Retail Program – Small Airport

  • 1st Place: Halifax Stanfield International Airport
  • 2nd Place: Edmonton International Airport

Click here to view complete photo coverage of the 2012 ACI-NA Concessions Award Ceremony and detailed descriptions of each winning entry in the Centerlines Special Edition: Concession Honors.